Farmbright Pty Ltd · ABN 82 672 434 669 · Last updated: 31 May 2026
Farmbright Pty Ltd respects your privacy and is committed to handling personal information responsibly.
This Privacy Policy explains how we collect, use, hold, disclose and protect personal information when you use our website, submit an enquiry, register interest in a product, communicate with us, purchase products or otherwise engage with Farmbright.
In this Privacy Policy:
This Privacy Policy applies to personal information collected through:
Where applicable, Farmbright handles personal information in accordance with the Privacy Act 1988 and the Australian Privacy Principles.
The Australian Privacy Principles set standards, rights and obligations for the collection, use, disclosure and management of personal information by covered organisations.
If Farmbright is not required by law to comply with the Privacy Act in every circumstance, we still aim to handle personal information responsibly and transparently.
We may collect personal information including:
We do not intentionally collect sensitive information unless it is necessary and you have consented, or collection is otherwise permitted by law.
We may collect personal information when you:
We may also collect information from third parties, including:
We collect personal information to:
Where you provide product-use information, such as hectares treated, crop type, application timing, regional conditions, yield outcomes, observations or photographs, Farmbright may use that information to:
Farmbright will not publicly identify you, your farm or your business in a case study, testimonial or marketing material without your consent.
Our website may use cookies, analytics tools, tracking pixels or similar technologies to understand how visitors use the website and to improve website performance.
This may include information such as:
You can usually disable cookies through your browser settings, although some website features may not function properly if cookies are disabled.
We may use your personal information to send you updates about:
You can unsubscribe from marketing communications at any time by using the unsubscribe link in an email or contacting us directly.
We may still send you non-marketing communications relating to orders, enquiries, legal notices, product updates, safety information or customer service matters.
We may disclose personal information to:
We only disclose personal information where reasonably necessary for our business functions, legal obligations or the purposes described in this Privacy Policy.
Some service providers used by Farmbright may store or process data outside Australia, including cloud, analytics, CRM, email marketing, website hosting or software providers.
Where personal information is disclosed overseas, we take reasonable steps to ensure it is handled appropriately, subject to the nature of the service and applicable law.
Farmbright takes reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.
These steps may include:
No method of electronic transmission or storage is completely secure. We cannot guarantee absolute security.
We retain personal information for as long as reasonably necessary for the purpose for which it was collected, including:
When personal information is no longer required, we will take reasonable steps to delete, destroy or de-identify it where appropriate.
You may request access to personal information we hold about you.
You may also ask us to correct personal information that is inaccurate, incomplete, out of date or misleading.
To request access or correction, contact us using the details below.
We may need to verify your identity before responding. We may refuse access or correction where permitted by law.
If you have a privacy concern or complaint, please contact us first so we can review and respond.
We will aim to respond within a reasonable timeframe.
If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner.
Farmbright's website and products are intended for use by adults, farms, farming businesses, agricultural professionals, distributors and commercial users.
We do not knowingly collect personal information from children.
Our website may contain links to third-party websites, platforms or documents.
Farmbright is not responsible for the privacy practices, content or security of third-party websites.
You should review the privacy policies of any third-party websites you access.
Farmbright may update this Privacy Policy from time to time.
The updated version will be published on our website with the updated date.
Your continued use of the website after changes are published indicates acceptance of the updated Privacy Policy.
For privacy enquiries, access requests, correction requests or complaints, contact:
Farmbright Pty Ltd
ABN 82 672 434 669
Suite 77, 57 Byrnes Road
Shoreham VIC 3916
Australia
Email: contact@farmbright.com
Phone: +61 3 9961 2912
Website: farmbright.com
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